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“Quickly gives us an idea of content that will resonate with our audiences and the most efficient channels to deliver it on”

Gabriel Authier

Global Brand Manager

“Continuously informs our social and advertising strategies”

Jaime Parson

Director of Marketing Insights

“Pivotal in improving our client's media strategies”

Gemma Philpott

Assc. Director of Strategy

“Mind blowing! Helped surface a lot of great insights”

Chris Mikulin

Co-founder

“Strategic insight that helps my team move fast without hesitation”

Martin Brueckner

Global Head Spots Communications

“Lots of actionable insights. Very Impactful.”

TJ Walker

Founder & CEO
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“Quickly gives us an idea of content that will resonate with our audiences and the most efficient channels to deliver it on”

Gabriel Authier

Global Brand Manager

“Continuously informs our social and advertising strategies”

Jaime Parson

Director of Marketing Insights

“Pivotal in improving our client's media strategies”

Gemma Philpott

Assc. Director of Strategy

“Mind blowing! Helped surface a lot of great insights”

Chris Mikulin

Co-founder

“Strategic insight that helps my team move fast without hesitation”

Martin Brueckner

Global Head Spots Communications

“Lots of actionable insights. Very Impactful.”

TJ Walker

Founder & CEO
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Uncover Opportunities To Inform Your Digital Strategy 

We uncover the best content, ads, partnerships, and campaigns to reach your audience.

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Social Content Opportunities for the US Compost Audience
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Top Influences  (Social, Press & Podcast) for the Ski Audience in Q1 2024
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Top Influences (Social, Press & Podcast) for the Ski Audience in Q1 2024

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Social Content Opportunities For the Trail Running Audience in Q1 2024
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Everything You Need to Know About Who's Winning in the Winter Apparel Space
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How Yeti Gained +250% YouTube Subscribers YoY
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Digital Advertising Activities of US-Based Outdoor Retailers
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Digital Advertising Activities of US-Based Outdoor Retailers

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The Best (and Worst) Social Channels to Reach the Ocean Conservation Audience in Q1 2024
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The Top Wealth Management Advertising Campaigns for Banks in 2023
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The Top Wealth Management Advertising Campaigns for Banks in 2023

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Competitor Digital Snapshot Report™ Cycling Retailers Q1 2024
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Competitor Digital Snapshot Report™ Cycling Retailers Q1 2024

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How Servus & Scotiabank are Driving Brand Salience in 2023
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How Servus & Scotiabank are Driving Brand Salience in 2023

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Top Messaging Themes That Connect with the Conservation Audience
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Top Messaging Themes That Connect with the Conservation Audience

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How to Stand Out in the Flavoured Air Diffuser Space
Q4 2023

How to Stand Out in the Flavoured Air Diffuser Space

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How to Expand Environmental Messaging to New Audiences
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Competitor Digital Snapshot Report™  Ocean Conservation
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Competitor Digital Snapshot Report™ Ocean Conservation

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Social Content Opportunities For the Luxury Travel Audience in Q4 2023
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How Spotify’s Mid-Form Content Generated 10.7M Views in 2 Years
Q4 2023
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How Spotify’s Mid-Form Content Generated 10.7M Views in 2 Years

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How Financial Services and Insurance Brands are Balancing Product and Brand Messaging
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Social Content Opportunities for Wilderness Adventurers in Q4 2023
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State of Play: Mid & Lower Funnel Digital Advertising for Financial Services in Canada
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How to Connect With & Reach the AEW Audience Online
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How Cointreau Uses Category-Focused Messaging to Keep Buyers Coming Back (And Drive 101% YoY Growth)
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Top Platforms for the Luxury Travel Industry
Q4 2023

Top Platforms for the Luxury Travel Industry

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Mid-Form Content Outperforms Short-Form by +36% in 2023
Q4 2023
Content Analysis™

Mid-Form Content Outperforms Short-Form by +36% in 2023

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How to Connect with the Mountain Bike Audience
Q4 2023
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How to Connect with the Mountain Bike Audience

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The Top Always-On Savings Account Campaigns for Banks in Q4 2023
Q4 2023
Ad Campaign Comparison™

The Top Always-On Savings Account Campaigns for Banks in Q4 2023

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Partnership Strategies Winning in the Pet Food Space
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Everything You Need to  Know About the All-Mountain Biking Audience
Q3 2023
Social Audience Profile™

Everything You Need to Know About the All-Mountain Biking Audience

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Everything You Need to Know About Who's Winning in the Meat Stick Snack Space
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How RBC is Reaching Prospects with Consideration Campaigns
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Everything You Need to Know About Who's Winning in the D2C Pickleball Space
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How Yoto's Community-Focused Strategy Tripled its Club Page Traffic
Q3 2023

How Yoto's Community-Focused Strategy Tripled its Club Page Traffic

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How Should Mortgage Brands Activate With Their Loan Officers Online?
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Top Evergreen Advertising Campaigns for Banks in Q3 2023
Q3 2023
Ad Campaign Comparison™

Top Evergreen Advertising Campaigns for Banks in Q3 2023

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How the Search Term  “Gravel Bike” Increased by +42% in Q2 2023
Q3 2023
Search & Reddit Content Ideation™

How the Search Term “Gravel Bike” Increased by +42% in Q2 2023

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Consumer Insights for Golf Shoes in the United States
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Content Opportunities for the Luxury Sport Shoe Audience in Q2 2023
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How Rapha Generated £1.6M on Community Memberships
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How Rapha Generated £1.6M on Community Memberships

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How Top Sports & Outdoor Brands Structure Social Accounts For Performance at Scale
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Top Performing Website Content for the Cycling Audience in Q2 2023
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How Scene+ Captured over 11M Canadian Loyalty Members
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Top Digital Advertising Channels for Outdoor Apparel Brands between 2020 to 2023
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How Burton Generated 775K Website Visitors for a Product Launch
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Top TikTok Influences for the Cat Owner Audience in Q2 2023
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How Patagonia Gained +19% YouTube Subscribers in 1 Year
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How Lacoste’s TikTok Following Grew by +8467%  in 1 Year
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Top Instagram Influences for the Cat Owner Audience in Q2 2023
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Top Performing Social Media Channels for Athletic Apparel Brands in Q2 2023
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How lululemon Gained +456K Instagram Followers in 1 Year
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Top Digital Advertising Channels for Body Aesthetic Brands in 2023
Q2 2023

Top Digital Advertising Channels for Body Aesthetic Brands in 2023

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Top Performing Social Media Channels for Body Aesthetic Brands in Q2 2023
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Top Digital Advertising Channels for Toy Brands between 2021 to 2022
Q1 2023

Top Digital Advertising Channels for Toy Brands between 2021 to 2022

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TikTok
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Top Digital Advertising Channels for Mattress Brands in 2023
Q1 2023

Top Digital Advertising Channels for Mattress Brands in 2023

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The Best (and Worst) Social Channels to Reach the Cat Food Audience in Q1 2023
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Everything You Need to Know  About the Canadian Biking Audience
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Top Digital Advertising Channels for Accounting Firms in 2022
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Using Bag Industry Audience Behaviour to Inform Digital Ad Targeting
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Top Digital Advertising Channels for Bag Brands in Q4 2022
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Breaking Down Trex’s Digital Advertising Funnel
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Top Digital Advertising Channels for Canadian Budget Airline Brands in 2020-2022
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Top Digital Advertising Channels for the Toy Industry in Q1 2023
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Top Digital Advertising Channels for Canadian Banks in Q1 2023
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Top Digital Advertising Channels for Phone Case Brands from Jan. 2020 to Dec. 2022
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Top Digital Advertising Channels for Decking Brands in Q1 2023
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The Best (and Worst) Social Channels to Reach the Financial Services Audience in Q1 2023
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The Best Content to Create for the Mountain Biking Audience Based on Their Reddit & Organic Search Behaviour
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How Business Communication Platforms Allocated $26M in  Digital Ads in 1 Year
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The Best Content to Create For the Road Cycling Audience Based On Their Reddit & Organic Search Behaviour
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The Best (and Worst) Social Channels to Reach the Skiing Audience in Q4 2022
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