In 2025, the marketing landscape has changed drastically from what it was even just a few years ago. Understanding the current dynamics of online audiences, the digital platforms they spend time on, and their content consumption behaviour will arm marketers for success, in 2025 and beyond. This presentation provides an in-depth analysis on just that.
You’ll learn the techniques top marketers are using to:
Understand shifting audiences and create effectively differentiated strategies for each one
Identify content whitespace opportunities by measuring audiences’ content consumption behaviour
Choose the right channels to focus on by uncovering where audiences are really spending time and attention
Learn how RightMetric can be an extension of your team

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